Words are cheap. What matters is the true belief system behind your words and the actions you take because of those belief systems. Economies don’t get better, people get better. Waiting for something to happen is for losers. The most important economy is the one created between your ears.
During bear markets you have to be creative to make things happen. Although you may not be able to drive your current chosen market if it’s not there, you can carve out a niche market, build affiliations, better utilize your customer base, and drive alternative markets. In other words, there are options for success. Standing by and waiting for the world to create your economy is not a good option.
There’s an old quote that goes, “When you go to work on yourself and improve, it’s amazing how much your clients improve.” The one activity that can always pay off during a down economy is individual and organizational development.
It all comes down to the four P’s of business: people, process, product, and positioning. Do you work daily on your personal development? Do you work daily to increase your knowledge and ability to sell your product? Do you work daily to increase the efficiency of your process? Do you work daily to increase your positioning through better marketing? If you work on these things daily, you will determine your sales success through thick and thin. The good times will now become the norm.
Thoreau said it best: “Things don’t change, people change.” Commit to finding out why you want to do something. When the why becomes strong, the how becomes easy. When you know why you want something, the ideas of how will flow to you. Focus on the solution, not the problem. When you dwell on the idea of a thriving market, you create the reality of a thriving market.
When you open the door to your belief system, you close the door to scarcity. When you suffer from a lack of something, it is because you have a mental condition of lack. Everything apparent in your outer world today is a direct reflection of your inner world yesterday.
As you get better, you begin to think and act on another level of energy. Imagine the analogy of playing a video game and having to get a good enough score on one level to proceed to the next level. Once you improve enough, you enter another level that creates another opportunity for improvement.